Brent Shapiro Foundation2018-11-14T08:38:30+00:00

Project Description

Case Study

Brent Shapiro Foundation

The Objective

  • Establish Web presence with video and integrated social channels
  • Build eCommerce system with manual credit card entry capabilities
  • Expand Content on website to increase conversions and referrals

The Solution

  • Developed content calendar
  • Deployed targeted email campaign to increase engagement
  • Developed landing pages with higher conversion rates
  • Deployed social and video advertising campaign
  • Launched campaign within 30 days of onboarding

The Outcome

Increase in Online Fundraising
Increase in Website Traffic
Increase in SEO Website Engagement

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brent shapiro website

About Brent Shapiro Foundation


Founded upon personal tragedy, it is our vision to conquer alcohol and drug dependence by turning the fear, grief and helplessness caused from this disease into awareness, compassion, and support while promoting awareness for the dangers of experimenting with alcohol and drugs. The foundation prides itself on using 93% of its fundraising amount for direct use in its programs and its strong volunteer program. It is the mission of the Brent Shapiro Foundation for Drug Awareness to become a national leader in the fight against drug and alcohol dependence with a focus on prevention.

It has been a privilege to work with the Crowdspin team on the planning, execution and maintenance of our overall digital presence and inbound marketing strategy.

Robert L. Shapiro, Brent Shapiro Foundation

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