Peco-Inspx

Peco-Inspx2018-11-14T08:38:46+00:00

Project Description

Case Study

Peco-Inspx

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The Objective

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  • Develop High-value content for educating, and nurturing leads
  • Increase SEO to drive traffic
  • Develop higher converting Landing pages
  • Increase engagement of target audience
  • Increase specialized content for target audience including video
  • Integrate  a marketing automation system

The Solution

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  • Integrated marketing automation system to CRM (Salesforce) for user level tracking
  • Developed content calendar with vertical-specific content including blogs, ebooks and video
  • Deployed targeted email campaign to increase engagement
  • Developed landing pages with higher conversion rates
  • Deployed video advertising campaign
  • Launched campaign within 30 days of onboarding

The Outcome

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0%
Increase in Inbound Leads
0%
Increase in Email Engagement
0%
Increase in SEO Website Traffic

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Peco-Inspx website

About Peco-Inspx

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Peco InspX is a leading provider of inspection systems for the food, beverage, and pharmaceutical industries. Headquartered in Silicon Valley, California, we combine cutting-edge technology with rugged construction to produce high performance, reliable inspection equipment. From X-Ray inspection to fill level detection, Peco InspX equipment addresses a broad range of inspection applications.

Crowdspin has done a fantastic job assisting our inbound marketing, SEO and content development needs.

Rich Cisek, Peco-Inspx

Interested in a complimentary inbound marketing consultation?

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